New York Times to launch Small Business Site

The New York Times has launched a new site for small businesses and their advertisers, reports MediaPost.

The new Small Business section will feature regular features and columns, as well as blogs from NYT writers.

The site will also assists advertisers looking to connect with small business owners. ATT, Hewlett-Packard, American Express and FedEx have all signed on as initial advertisers on the site.

Content from outside blogs and sites such as AllBusiness.com and Inc. Magazine will also be incorporated.