Brian McAndrews, the head of Microsoft's recently acquired Internet advertising company aQuantive, says he intends to beat Google's DoubleClick. Microsoft aims to provide advertisers with a log of all the online locations where people see ads before going to advertisers' Web sites.
New York Times has more.
Wednesday, September 26, 2007
Microsoft to Battle Google in Advertising
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9/26/2007 06:24:00 p.m.
Labels: Brian McAndrews, DoubleClick, Internet Advertising, Microsoft, online ads
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